Education – Video Game Design (US)

unsub- info.university-bound.com/unsubscribe EDU Guidelines to follow when running this campaign: Employability and Student Outcomes ? Never directly or indirectly guarantee employment after graduation. ? Never state or imply that a student will obtain a specific or comparative job outcome or earning potential upon completion of a degree or program. ? Never state or imply that students are or will be guaranteed to learn certain skills, pass any certification or licensing examinations upon completion of a degree or program. ? Must reference source data from the Federal Bureau of Labor Statistics or another credible source for any claims about potential future earnings. Must not inflate the figures beyond the statistics published by the Federal Bureau of Labor Statistics. Must include the words “up to” or other synonymous phrases if stating specific earnings figures. Misrepresentation ? Never use deceptive marketing such as using classified ads that appear to be job postings, invoices, bills, notices from public utilities or governmental agencies, or implying government endorsement. ? Never make any statements about how long it will take to complete a degree program. ? Never make false or misleading representations regarding any aspect of the program/course/degree including its costs and/or accreditation for any schools. ? Never make claims or promises of benefits to prospective students using the word “will”. Alternatively, use the word “may” (“Student may learn” instead of “Student will learn”). ? Email marketing must comply with CAN-SPAM and other applicable laws, rules and regulations. Email communications may not use deceptive subject lines. The subject line must accurately reflect the content of the message. Government Programs & Financial Aid ? Never make or imply any guarantee that a student will receive or be eligible for financial aid, including grants or loans. ? Never make any statement that directly or indirectly implies that a consumer will not have to finance their education. Examples include use of text such as “Free money” or “loan you don’t have to repay” messaging. Any references to financial aid or types of financial aid programs should contain a message that states “you may qualify” or “for those who qualify”. ? Never use messaging such as or similar to “you have received” or “awarded” or “have qualified”. ? Never reference or imply endorsement by any political or public figure or the U.S. Government in any way. This includes text references and/or pictures of government offices, buildings, seals, sites, symbols, agency names, use of stationary or envelopes designed to look like government materials, or other forms of misleading text including any references to government funding, stimulus packages, awards, FERPA and Pell Grants. Terms and Phrases to Avoid Non-Compliant Language Compliant Language Get a job Start a career Job placement Career placement Placement rate Lifetime placement Career assistance Graduate employment services Employment rate Lifetime career assistance Training Education Fully accredited, Nationally accredited, Regionally accredited Information regarding a school's accreditation must adhere to the specific accreditor's criteria for disclosing this information in marketing and promotional material Get a degree Degrees With a degree Earn a degree Degree programs By earning a degree Counselor/counseling “Counselor” is a protected title. Persons must hold credential as a licensed counselor to use this title in some states. Advisor/advising Or Representative Discount/ reduced rate/ reduction Special tuition rates State-of-the-art Up-to-date Latest technology Leading trends in technology “Free” Institutions may not say that a service provided to all students as part of their program is free” if in fact it is included in the tuition. AZ and FL strictly prohibit use of the word “free” in all advertising. Complimentary Will The term “will” implies a guarantee. Remember that a student’s ultimate degree of success depends on factors that are not under the direct control of the institution, therefore we provide high quality education but we do not promise that an individual student will succeed nor guarantee that a career search will be successful. Can Or May One-on-one Individual attention Get a scholarship Apply for a scholarship Programs cannot be advertised as “accelerated” unless they meet the academic requirements of an accelerated program. Any comparative statements are prohibited, such as “Compared to State University, our classes are …” or “We have the same accreditation as…” Students will learn… Students will have the opportunity to learn… Or Students will be taught… Graduates will find jobs in… Graduates can pursue careers in…